Decobam

Overview

Decobam required a professional, bilingual corporate site that their team could manage independently. We designed a clean, structured UI and built it on WordPress with a custom theme, giving the client full control over content without touching code.

Color System

A monochromatic foundation, seven steps from absolute black to white, anchored by accent colors used only with full intent.

Accent: Use with intent

Typography

Five type steps, each carrying a specific weight of meaning. From display headlines down to product labels.

Brand Voice

Six words that form the editorial backbone of every piece of writing. The brand speaks in short, certain sentences. No warmth for warmth's sake.

• Structural
• Reliable
• Clean
• Professional
• Corporate
• Bilingual

Spacing System

Eight-step spacing scale, rooted in a 4px base unit.